Product packaging
A QR on the box that installs your companion app. No instructions like "search for XYZ App in the App Store." The QR takes them there directly. Reduces support tickets from users who downloaded the wrong thing.
App QR codes
Scan to download. No App Store search required.
Link straight to your App Store or Google Play listing. Put the QR anywhere you want an install: packaging, ads, signage, receipts. The user scans and lands on the download page. No app name misspelling, no wrong app in the results.
Free. No credit card. Works on iOS and Android.
What an app QR code does
An app QR code encodes the direct URL to your app's store listing: the App Store product page for iOS or the Google Play listing for Android. When scanned, the phone opens the store app directly to your listing, bypassing search entirely. No typing your app name, no sorting through similarly named apps, no landing on a competitor. The store page opens and the download button is right there.
Where people use them
Print advertising
A magazine ad, a bus shelter poster, a direct mail piece. The conversion path is scan, store page, download. No intermediate web page to maintain, no UTM link to set up.
In-store and point of sale
Loyalty apps, store apps, ordering apps: a QR at the counter or on the register gets the app installed while the customer is there, not when they think about it later and forget.
Events and conferences
A QR on the event badge or in the session handout. Download the event app before the first session starts. Attendees who scan in the registration line are already set up by the time they reach their seat.
How it works
-
1
Enter your store listing URL
Paste the App Store or Google Play URL for your app. The direct listing URL (apps.apple.com/... or play.google.com/store/apps/details?id=...) works best. Deep links to specific app features also work.
-
2
Customize the look
Add your app icon as the center logo, pick brand colors, add a frame label ("DOWNLOAD THE APP"). Download SVG or EPS for print, PNG for digital.
-
3
Print and place
On packaging, ads, signage, or any surface where someone might want to download your app. The QR does the navigation work.
What you get with TurtleQR
- Direct store link. The QR encodes the exact store URL. Scans open the listing in the native App Store or Play Store app, not a browser page.
- Codes that work forever. The QR encodes the store link directly into the image. It keeps working even if you stop paying us. Your printed packaging and ads are not held hostage by a subscription.
- App icon in the center. Use your app icon as the center logo. Auto-elevated error correction keeps the QR scannable with the icon in place.
- Print-ready files. SVG and EPS for packaging and signage. PNG up to 2048px for digital ads and email.
- One dashboard for 15 QR types. App QR for the install flow, URL QR for the website, vCard for the team. One account.
- Real freemium. App codes are free, with no expiration. Pro adds more codes, removes the TurtleQR mark, and unlocks dynamic redirect types for $9 per month.
FAQ
Can one QR code send iOS users to the App Store and Android users to Google Play?
Not with a static app QR code. The QR encodes a single URL, so it goes to one store. If you need OS-specific routing, use a URL QR code pointing to a smart link service (like Branch or Adjust) or a landing page that detects the device and redirects accordingly.
Does the QR open the store app or a browser?
On most modern iOS and Android devices, the store URL opens in the native App Store or Play Store app rather than a browser. This is the OS default behavior when it recognizes a store URL.
Can I change the app store URL after printing?
No. App QR codes are static: the store URL is encoded in the QR. If the URL changes, generate a new QR and reprint. Store listing URLs typically do not change once the app is published, so this is rarely an issue.
What if my app is listed in both the App Store and Google Play?
Create 2 separate QR codes: one for the App Store URL and one for the Play Store URL. Label them clearly ("iOS" and "Android"). Or use a URL QR pointing to a smart redirect that detects the OS.
Is there a free tier for app QR codes?
Yes. App codes are free, with no expiration. Sign in to save and manage multiple codes. Pro adds more codes and dynamic types for $9 per month.
Ready to make one?
Create your app QR code, paste the store URL, download it. One minute.
Create an app QR code